Wednesday, August 10, 2016
True Brick Ovens Trademarked (TM)
True Brick Ovens is now trademarked (TM) approved pending the long wait for processing.
Why? After nine years and dozens of ovens built from real fire brick with real mason skills, this small company decided to protect its name.
Although, as an artisan, I believe that security resides in a company's product. But as Shakespeare said in R&J, 'What's in a name'.
So, aside from 'signing' my ovens with my handprint on the exterior of the dome, we are now trademarked.