Texture

The roll of texture plays strongly to our response to objects.

It can repel or attract, engage our imagination or we may ignore the object.

Textures are always accompanied by some color, whether subtle or dramatic.  In combination, the texture and color may evoke memory or historic association.

Masonry materials contain all these possibilities.  Using compatible, contrasting, or historic masonry textures, materials, or colors will inevitably give the constructed object a 'personality'.